People

We are a select group of highly experienced reputation advisors.

Interviews

On a mission to redefine reputation

Dennis Larsen
Managing Director

The trust engineer

Sreejit Mohan
Advisory Board Member

Leading with perception in mind

Sytske Seyffert 
Advisory Board Member

Bridging the gap between insight and action

Professor Dr. Alexander Buhmann
Advisory Board Member

The reputation realist

Ashish Babu
Advisory Board Member

The reputation strategist

Edward Dixon
Advisory Board Member and Senior Advisor

Advisory Board

Professor Dr. Alexander Buhmann, Advisory Board Member

Alexander Buhmann

Advisory Board Member
Alexander Buhmann is a Linq Advisors Advisory Board member, Professor at BI Norwegian Business School, as well as Director of the Nordic Alliance for Communication & Management (#NORA). He holds a PhD from the University of Fribourg and has held fellowships at several institutions. His research focuses on the intersection of communication, digital technology, and management, particularly digitalization and automation. Buhmann is involved in the European Communication Monitor and teaches courses on communication and digitalization and strategic communication management.
Alexander Buhmann is a Linq Advisors Advisory Board member, Professor at BI Norwegian Business School, as well as Director of the Nordic Alliance for Communication & Management (#NORA). He holds a PhD from the University of Fribourg and has held fellowships at several institutions. His research focuses on the intersection of communication, digital technology, and management, particularly digitalization and automation. Buhmann is involved in the European Communication Monitor and teaches courses on communication and digitalization and strategic communication management.

Ashish Babu

Advisory Board Member
Ashish Babu is a Linq Advisors Advisory Board member and Chief Marketing and Communications Officer for Global Markets at Tata Consultancy Services (TCS). Based in Amsterdam, he leads strategic initiatives across diverse markets to enhance TCS’ brand and reputation. With over 25 years of experience, Ashish has held various roles, including CMO for Europe & UK. He is renowned for his expertise in brand strategy, digital marketing, and storytelling, having won numerous awards for his campaigns. Ashish is a Delhi University alumnus and has worked with prominent companies like Genesis Burson Marsteller and Tata Sky before joining TCS.

Ashish Babu is a Linq Advisors Advisory Board member and Chief Marketing and Communications Officer for Global Markets at Tata Consultancy Services (TCS). Based in Amsterdam, he leads strategic initiatives across diverse markets to enhance TCS’ brand and reputation. With over 25 years of experience, Ashish has held various roles, including CMO for Europe & UK. He is renowned for his expertise in brand strategy, digital marketing, and storytelling, having won numerous awards for his campaigns. Ashish is a Delhi University alumnus and has worked with prominent companies like Genesis Burson Marsteller and Tata Sky before joining TCS.

Edward Dixon, Senior Advisor

Edward Dixon

Advisory Board Member
Edward Dixon is a Linq Advisors Advisory Board member and Senior Advisor with extensive global experience across corporate and agency settings. A strategic problem-solver and change agent, he has planned and executed award-winning communication strategies for top global B2B and B2C companies. His expertise spans corporate communication, reputation management, crisis communication, and employee engagement. Edward holds degrees from Fordham University and certifications from Thunderbird School of Global Management and the University of Notre Dame.
Edward Dixon is a Linq Advisors Advisory Board member and Senior Advisor with extensive global experience across corporate and agency settings. A strategic problem-solver and change agent, he has planned and executed award-winning communication strategies for top global B2B and B2C companies. His expertise spans corporate communication, reputation management, crisis communication, and employee engagement. Edward holds degrees from Fordham University and certifications from Thunderbird School of Global Management and the University of Notre Dame.

Sreejit Mohan

Advisory Board Member

Sreejit Mohan is a Linq Advisors Advisory Board member and VP and Head of Communications at Sanofi Specialty Care, where he leads a global team shaping narrative and engagement strategy across Immunology, Oncology, Neurology, and Rare Diseases. With over 20 years of experience spanning corporate communications, public affairs, patient advocacy, investor engagement, and brand strategy, Sreejit has built a distinguished record of leadership at organisations including FleishmanHillard, Bayer, Sandoz, and Novartis across the US and Europe. A trusted adviser to CEOs and executive teams, he has guided organisations through high-stakes financial communications, crisis management, M&A, and business transformation. An engineer by training, Sreejit brings a systems-thinking approach to communications, and has played a critical role in driving adoption of some of medicine’s most consequential technologies, including advanced biologics, biosimilars, and gene therapies. He holds a Bachelor of Technology in Chemical Engineering from the University of Kerala, an MS in Engineering Management from Missouri University of Science & Technology, and has completed executive programmes at Yale School of Management and Harvard Business School.

Sreejit Mohan is a Linq Advisors Advisory Board member and VP and Head of Communications at Sanofi Specialty Care, where he leads a global team shaping narrative and engagement strategy across Immunology, Oncology, Neurology, and Rare Diseases. With over 20 years of experience spanning corporate communications, public affairs, patient advocacy, investor engagement, and brand strategy, Sreejit has built a distinguished record of leadership at organisations including FleishmanHillard, Bayer, Sandoz, and Novartis across the US and Europe. A trusted adviser to CEOs and executive teams, he has guided organisations through high-stakes financial communications, crisis management, M&A, and business transformation. An engineer by training, Sreejit brings a systems-thinking approach to communications, and has played a critical role in driving adoption of some of medicine’s most consequential technologies, including advanced biologics, biosimilars, and gene therapies. He holds a Bachelor of Technology in Chemical Engineering from the University of Kerala, an MS in Engineering Management from Missouri University of Science & Technology, and has completed executive programmes at Yale School of Management and Harvard Business School.

Sytske Seyffert

Advisory Board Member
Sytske Seyffert is a Linq Advisors Advisory Board member and Managing Director at Draftec. She brings extensive experience in corporate communications, leadership, and organisational transformation. Prior to joining Draftec, Seyffert was Head of Communications at Evos, where she played a central role in the company’s brand transformation, emphasising innovation and sustainability in the energy sector. Previously, she held senior roles at Tata Steel as Director of Corporate Communications & Public Affairs. She is also a member of SER Topvrouwen, a prominent women’s network in the Netherlands. Sytske’s expertise includes strategic communication, stakeholder engagement, and supporting organisations through periods of change.
Sytske Seyffert is a Linq Advisors Advisory Board member and Managing Director at Draftec. She brings extensive experience in corporate communications, leadership, and organisational transformation. Prior to joining Draftec, Seyffert was Head of Communications at Evos, where she played a central role in the company’s brand transformation, emphasising innovation and sustainability in the energy sector. Previously, she held senior roles at Tata Steel as Director of Corporate Communications & Public Affairs. She is also a member of SER Topvrouwen, a prominent women’s network in the Netherlands. Sytske’s expertise includes strategic communication, stakeholder engagement, and supporting organisations through periods of change.

Our Team

Adam Newton

Senior Advisor

Adam Newton is a Senior Advisor and international corporate affairs director with almost three decades of leadership experience across energy, infrastructure, consulting, political and media campaigning. He has held senior global roles at Shell, Maersk, Ericsson, and Harbour Energy, advising boards and executive teams on reputation, policy, and strategic engagement through complex transformations and multi-billion-dollar M&A processes.

Adam Newton is a Senior Advisor and international corporate affairs director with almost three decades of leadership experience across energy, infrastructure, consulting, political and media campaigning. He has held senior global roles at Shell, Maersk, Ericsson, and Harbour Energy, advising boards and executive teams on reputation, policy, and strategic engagement through complex transformations and multi-billion-dollar M&A processes.

Agnes Wiborg

Research Assistant

Agnes Wiborg is a Research Assistant at Linq Advisors, supporting the advisory team with research and analysis. She has an academic background in Finance and Mathematics; alongside international experience gained through studies in Scotland.

Agnes Wiborg is a Research Assistant at Linq Advisors, supporting the advisory team with research and analysis. She has an academic background in Finance and Mathematics; alongside international experience gained through studies in Scotland.

Alex Malouf

Senior Advisor

Alex Malouf is a Senior Advisor with 25 years of experience in media, marketing, public relations and sustainability. He specialises in executive storytelling, reputation and emerging markets, helping leaders align communications with business objectives, strengthen organisational capability and make marketing communications more measurable. 

Alex Malouf is a Senior Advisor with 25 years of experience in media, marketing, public relations and sustainability. He specialises in executive storytelling, reputation and emerging markets, helping leaders align communications with business objectives, strengthen organisational capability and make marketing communications more measurable. 

Christoph Lautenbach, Senior Advisor

Christoph Lautenbach

Senior Advisor

Christoph Lautenbach is a Senior Advisor and management consultant with more than twenty-five years of experience. Christoph specialises in aligning communications with corporate strategy, developing communication strategies and designing operating models to drive organisational value creation for international clients.

Christoph Lautenbach is a Senior Advisor and management consultant with more than twenty-five years of experience. Christoph specialises in aligning communications with corporate strategy, developing communication strategies and designing operating models to drive organisational value creation for international clients.

Dennis Larsen, Managing Director

Dennis Larsen

Managing Director

Dennis Larsen is Founder and Managing Director of Linq Advisors. Dennis is also EACD Board Member, Visiting Lecturer and Practice Fellow at #NORA, Editorial board member Corporate Communication Review and Co-Editor of the Communication Director Magazine.

Dennis Larsen is Founder and Managing Director of Linq Advisors. Dennis is also EACD Board Member, Visiting Lecturer and Practice Fellow at #NORA, Editorial board member Corporate Communication Review and Co-Editor of the Communication Director Magazine.

Eddie May, Senior Advisor

Eddie May

Senior Advisor

Eddie May is a Senior Advisor and consultant with almost three decades in the sports industry, working closely with a wide range of sponsors, brands and rights holders within sport on marketing and sponsorship strategy.

Eddie May is a Senior Advisor and consultant with almost three decades in the sports industry, working closely with a wide range of sponsors, brands and rights holders within sport on marketing and sponsorship strategy.

Eli Turander, Senior Advisor

Eli Turander

Senior Advisor

Eli Turander is a Senior Advisor with 25 years of experience in corporate reputation, brand positioning, and organisational culture. She specialises in guiding complex transformations – mergers, acquisitions, and strategic shifts – where aligning communications, culture, and leadership is critical to long-term value creation.

Eli Turander is a Senior Advisor with 25 years of experience in corporate reputation, brand positioning, and organisational culture. She specialises in guiding complex transformations – mergers, acquisitions, and strategic shifts – where aligning communications, culture, and leadership is critical to long-term value creation.

Elvira Luykx

Senior Advisor

Elvira Luykx is a Senior Advisor at Linq Advisors. She has extensive experience in communications and corporate affairs within multinational companies, along with a background in public affairs consultancy. Throughout her career, she has acted as a spokesperson, developed CEO positioning, established global partnerships, and navigated crises for renowned companies such as Numico (Danone), Reckitt, and DSM.

In 2017, Elvira founded her own consulting company, focusing on global business transformations encompassing strategic communications, change management, and (re)branding. Her clients include FrieslandCampina, Versuni (formerly known as Philips Domestic Appliances), and ASML. Elvira is driven by the desire to create impact and is committed to achieving sustainable growth for both people and businesses.  

Elvira Luykx is a Senior Advisor at Linq Advisors. She has extensive experience in communications and corporate affairs within multinational companies, along with a background in public affairs consultancy. Throughout her career, she has acted as a spokesperson, developed CEO positioning, established global partnerships, and navigated crises for renowned companies such as Numico (Danone), Reckitt, and DSM.

In 2017, Elvira founded her own consulting company, focusing on global business transformations encompassing strategic communications, change management, and (re)branding. Her clients include FrieslandCampina, Versuni (formerly known as Philips Domestic Appliances), and ASML. Elvira is driven by the desire to create impact and is committed to achieving sustainable growth for both people and businesses.  

Esther Gierveld

Senior Advisor

Esther Gierveld is a Senior Advisor with more than 20 years of experience in corporate communication, change and reputation management. She works at the intersection of communication, culture and leadership, supporting organizations through complex transformations. She combines media research expertise with strong analytical skills to shape clear strategies and strengthen alignment. Esther is also a member of the European Association of Communication Directors.

Esther Gierveld is a Senior Advisor with more than 20 years of experience in corporate communication, change and reputation management. She works at the intersection of communication, culture and leadership, supporting organizations through complex transformations. She combines media research expertise with strong analytical skills to shape clear strategies and strengthen alignment. Esther is also a member of the European Association of Communication Directors.

Ian O’Doherty, Senior Advisor

Ian O’Doherty

Senior Advisor

Ian O’Doherty is a Senior Advisor with over 25 years of communications, marketing, brand and reputation management experience. Ian has devised and implemented strategies and programmes for leading companies and organisations, at country, regional and global levels.

Ian O’Doherty is a Senior Advisor with over 25 years of communications, marketing, brand and reputation management experience. Ian has devised and implemented strategies and programmes for leading companies and organisations, at country, regional and global levels.

Kristine Ekeberg-Andersen, Senior Advisor

Kristine Ekeberg-Andersen

Senior Advisor

Kristine Ekeberg-Andersen is a Senior Advisor and seasoned communications professional with extensive experience from both campaign development, strategic change management and stakeholder research and engagement.

Kristine Ekeberg-Andersen is a Senior Advisor and seasoned communications professional with extensive experience from both campaign development, strategic change management and stakeholder research and engagement.

Louis de Schorlemer

Senior Advisor

Louis de Schorlemer is a Senior Advisor focused on governance and value creation during post-merger integration, transformation, and restructuring. He supports multinationals, private equity, and family businesses across Europe, drawing on senior leadership roles in global corporations. Louis serves on non-executive boards and lectures in business communication.

Louis de Schorlemer is a Senior Advisor focused on governance and value creation during post-merger integration, transformation, and restructuring. He supports multinationals, private equity, and family businesses across Europe, drawing on senior leadership roles in global corporations. Louis serves on non-executive boards and lectures in business communication.

Marcello Sasso, Senior Advisor

Marcello Sasso

Senior Advisor

Marcello Sasso is a Senior Advisor and seasoned market research expert with extensive experience across industries including fashion, CPG and technology. Skilled in both qualitative and quantitative methodologies, he excels at transforming complex data into actionable insights.

Marcello Sasso is a Senior Advisor and seasoned market research expert with extensive experience across industries including fashion, CPG and technology. Skilled in both qualitative and quantitative methodologies, he excels at transforming complex data into actionable insights.

Myra Rooselaar

Senior Advisor

Myra Rooselaar is a senior corporate communications and branding professional with over 20 years of experience in strategic communications and reputation management within large international organizations across Europe and the United States. She has advised and supported executive teams and organizations on positioning, corporate storytelling, and reputation strategy, operating at country, regional, and global levels. Throughout her career, she has led and delivered complex cross-functional initiatives, working closely with stakeholders across business, communications, and leadership functions.

Myra is a member of SER Topvrouwen, a leading network of senior female professionals in the Netherlands.

Myra Rooselaar is a senior corporate communications and branding professional with over 20 years of experience in strategic communications and reputation management within large international organizations across Europe and the United States. She has advised and supported executive teams and organizations on positioning, corporate storytelling, and reputation strategy, operating at country, regional, and global levels. Throughout her career, she has led and delivered complex cross-functional initiatives, working closely with stakeholders across business, communications, and leadership functions.

Siegfried Marynissen, Senior Advisor

Siegfried Marynissen

Senior Advisor

Siegfried Marynissen is a Senior Advisor as well as a seasoned pharmaceutical executive who thrives on creating impact by delivering professional communications expertise to a host of international clients. 

Siegfried Marynissen is a Senior Advisor as well as a seasoned pharmaceutical executive who thrives on creating impact by delivering professional communications expertise to a host of international clients. 

Steffen Rufenach, Senior Advisor

Steffen Rufenach

Senior Advisor

Steffen Rufenach is a Senior Advisor and CEO of R.A.T.E., a specialist strategy consultancy. Steffen specialises in corporate rankings and ratings, managing sustainability performance, and measuring and enhancing the impact of communication.

Steffen Rufenach is a Senior Advisor and CEO of R.A.T.E., a specialist strategy consultancy. Steffen specialises in corporate rankings and ratings, managing sustainability performance, and measuring and enhancing the impact of communication.

Sultana Mosly, Senior Advisor

Sultana Mosly

Senior Advisor

Sultana Mosly is a Senior Advisor with a strong business background. Sultana combines her expertise in marketing, sales and brand positioning strategies to create people-oriented solutions to business needs.

Sultana Mosly is a Senior Advisor with a strong business background. Sultana combines her expertise in marketing, sales and brand positioning strategies to create people-oriented solutions to business needs.

Thomas Groot, Senior Advisor

Thomas Groot

Operations Director

Thomas Groot serves as Operations Director, overseeing business administration and market communications across the organisation.

Thomas Groot serves as Operations Director, overseeing business administration and market communications across the organisation.

Trine Bastian

Senior Advisor
Trine Bastian is a communications leader and strategic advisor with 20 years’ experience shaping corporate narratives, strengthening leadership messaging, and helping strategy land in complex, high-stakes environments across the pharmaceutical, FMCG, tech, and public sectors. As an external Senior Advisor with Linq Advisors, she advises leaders and organisations on closing the gap between what they intend to communicate and what others actually experience, drawing on deep experience in political stakeholder engagement, brand transformation, and cross-cultural leadership in matrix organisations.
Trine Bastian is a communications leader and strategic advisor with 20 years’ experience shaping corporate narratives, strengthening leadership messaging, and helping strategy land in complex, high-stakes environments across the pharmaceutical, FMCG, tech, and public sectors. As an external Senior Advisor with Linq Advisors, she advises leaders and organisations on closing the gap between what they intend to communicate and what others actually experience, drawing on deep experience in political stakeholder engagement, brand transformation, and cross-cultural leadership in matrix organisations.