Services
We provide strategic advisory services to protect and enhance reputation.
Audit Independent, evidence-based reviews that benchmark reputation management against global best practice.
Independent, evidence-based reviews that benchmark reputation management against global best practice.
What is it?
- Policy, process and protocol review (supply chain, HR, ESG, finance, public affairs etc.)
- Reputation governance and leadership protocols
- Reputation intelligence, risk and issues management.
- Capability and culture
How we add value?
- Assess client approaches to reputation management through systematic review, challenge and priority change recommendations.
- Systemic company wide approach and focussed audits on specific aspect of reputation management.
- Experienced reputation auditors and subject matter experts conduct thorough reviews against a minimal standards and best practice framework.
After many years of trying different approaches to reputation intelligence and management, Linq’s audit and advice has helped us build a better solution that really works to enhance the role of reputation in our business.
– VP Head of Global Corporate Affairs
(Multinational brewery)
Intelligence Advanced measurement and analysis that enable sharper, faster decision-making.
Advanced measurement and analysis that enable sharper, faster decision-making.
What is it?
- Reputation risk assessment
- Reputation tracking and monitoring systems
- Deep issues analysis
- Communication and reputation value indicators
- Data integration and visualisation
How we add value?
- Bespoke frameworks and tools to orchestrate the management and measurement of corporate reputation
- AI empowered integrated analysis of existing data, connecting the dots between various sources of structured or unstructured data to extract new insight and providing more solid ground for decision-making
- Providing analytical and research support, where necessary, to fill gaps in existing research or to delve deeper into specific topics or stakeholders. We excel at all forms of data collection and analysis including synthetic data
Their thoughtful and analytical approach and solution fully tailored to our situation, made all the difference in our Trust project.
– Global External Affairs Director
(Multinational pharmaceutical corporation)
Strategy Tailored strategies that mitigate risk, unlock growth, and strengthen reputation resilience.
Tailored strategies that mitigate risk, unlock growth, and strengthen reputation resilience.
What is it?
- Integrating reputation thinking into business strategy process
- Building specialist strategies (corp. affairs, marketing, ESG)
- Providing tactical guidance for strategic decisions
How we add value?
- We co-develop and enhance specialist strategies with executives, for instance: Corporate reputation, marketing, public affairs, change management and communications
- Enhancing c-suite and board decisions, testing scenarios against external issue developments and future stakeholder behavioural dynamics
- Supporting strategy development cycles with expert counsel and external intelligence
We benefitted greatly from the sound advice and process support provided by Linq in building our new strategy for launch.
– Global External Affairs Director
(Global specialty chemicals company)
Governance Stewardship frameworks that embed reputation at the executive and board level.
Stewardship frameworks that embed reputation at the executive and board level.
What is it?
- C-suite and board level engagement (reputation updates, business impacts and decision inputs)
- Process alignment and governance guidance
How we add value?
- Building reputation governance framework and protocols
- Establishing reputation committees, sounding boards or task forces
- Embedding reputation performance and risk intelligence in leadership agendas and strategy cycles
- Streamlining processes and functional strategies for maximum reputation value and risk mitigation
- Governance guidance for operating companies / regions / markets
Linq Advisors have been extremely valuable to our work over multiple years. Their structured approach was instrumental in helping us develop our new executive level reputation committee and elevate reputation as a leadership responsibility.
– VP Communication Department
(Global energy and chemicals company)
Capability Skills, tools, and processes that empower leaders to protect and enhance reputation effectively.
Skills, tools, and processes that empower leaders to protect and enhance reputation effectively.
What is it?
- Executive and leadership coaching
- E-learning modules
- Workshops and interventions at leadership seminars, company away days, lunch & learn sessions
How we add value?
- Based on decades of business school teaching combined with coaching and E-learning expertise for clients we deliver tailored programs to build reputation thinking into the day-to-day business activities
- We create learning and development programs to meet specific needs with company specific content, built with clients aligned to existing approaches and structures
- Partner with L&D / HR and corporate communication functions for maximum value embedded in existing programs and priorities
I felt confident from the beginning of our engagement that they would deliver, and they continue to excel every step of the way.
– Spokesman, Head of Corporate Communications
(European Union agency)